what brand <are you?>
“One big chorus line to a modern day tragedy”
-Michael Karolyi, Filmmaker -
Purchase what brand <are you?>.
Download a copy of the study guide.
Starring:
Best-selling Author of Growth Fetish and Affluenza: Dr. Clive Hamilton
Director of The Happiness Institute, Dr. Timothy Sharp
Commercials Director: Franco Marinelli
Group Accounts Director at Saatchi & Saatchi: Mark Green
Juan Mann of the Free Hugs Campaign
Three-year old Tyson Colette
And more…
Dubbed “a visual rollercoaster through the dizzying world of pop-culture,” and “investigative journalism on party drugs,” by The Sydney Morning Herald’s arts writer Tracey Clement, what brand <are you?> is a 30 minute hybrid documentary that merges MTV music video with broadcast journalism to explore personal happiness in a consumer society and our emotional relationship with brands.
Australian Filmmaker Michael Karolyi says, “in Marlo Bodzick’s Marlo McKenzie’s unnerving, suggestive and collective clichéd work, all the information is visually presented through the schema of, multi-screened, multi-layered, multi-this, multi-that, with an orchestra of sound bites blood-let as interviews and thumping music.”
what brand <are you?> challenges the confusing standards of need and desire that often seem inescapable, in the hopes of identifying them as largely virtual.
what brand <are you?> screened at Kudos Gallery in Sydney Australia and it’s spawn/remix-samples screened at:
-Directors Lounge Berlin Festival 2009, Berlin, Germany 2009
-Socha Film Project, San Francisco, USA 2008
-Around the Coyote Video Lounge ARTropolis, Chicago USA 2008
-This is Not Art, Electrofringe – Electroprojections, Playhouse Theatrette, NewCastle, Australia 2006
-NEXTGEN TV and Film Festival, Los Angeles, USA 2006 (Semi-Finalist)
-Surry Hills Film Festival, Surry Hills, Australia 2006
-U-fest in Sydney
Purchase what brand <are you?>.
Download a copy of the study guide.
Watch Now!
What Brand Are You? from Marlo McKenzie on Vimeo.